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BOOST YOUR REACH, EXPOSURE & ROi with easygo
EasyGo is an exhibitor service package designed to boost your visibility, generate more leads and improve your return on investment.
Powered by the latest digital marketing technology, EasyGo helps you reach the right packaging professionals before, during and after the show.
It enhances the face-to-face experience for both exhibitors and visitors, making your participation easier, more effective and fully measurable.
Discover the EasyGo packages here.
EasyGo is an exhibitor marketing package included with your stand that is designed to:
- Increase your visibility
- Generate more qualified leads
- Improve your return on investment
Powered by smart digital marketing and data tools, EasyGo helps you reach the right packaging buyers before, during and after Lab Innovations – and measure the results!
Discover the EasyGo packages here.
What's included in your EasyGo package?
MyEasyfairs
Your online exhibitor portal
Drive traffic to your online profile and stand using all of our free marketing tools.
Log in to MyEasyfairs to:
- Stand out in the exhibitor list
- Show the products you’re bringing to the event
- Keep your profile fresh with news and opportunities
Industrial Connect app
Your personalised show experience
Connect with customers, prospects, and partners before, during and post-event.
Why you need the app?
- Win more business in less time
- Fill your diary with qualified meetings
- Meet the right people, not just more people with AI powered matchmaking
- Capture and keep every lead via Visit Connect
Register as stand personnel via My Easyfairs to unlock exhibitor access.
Visit Connect
Your quality lead generation tool
Capture and qualify event leads in seconds, all within the Industrial Connect app.
Why use Visit Connect:
- Instant lead capture and real-time access
- Richer lead profiles for smarter follow-up
Use with Smart Badge technology for maximum lead generation and ROI.
Smart Badge Technology
Your quantity lead generation tool
Turn every stand visit into a lead with a simple tap.
Why use smart badge technology:
- Capture more leads with less effort
- Never miss an interested visitor
- Easy post show follow-up
Use with Visit Connect for maximum lead generation and ROI.
What is EasyGo & Smart Badge Technology?
Upgrade your package:
GoLeads
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Online profile to post unlimited content all year
-
1 Innovation Gallery application to how off your star product
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Personal invite tool: Invite your network and get real time alerts when guests arrive
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Network and schedule meetings inthe event app with AI matchmaking
-
Badge scanning via app for more qualified lead
-
1 Smart Badge reader to digitally promote products and collect visitor details
GoPlus
Exhibitors receive an average of 33% more leads than GoLeads.-
Online profile to post unlimited content all year
-
2 Innovation Gallery application to how off your star product
-
Logo highlighted in the online exhibitor list
-
Video header at the top of our profile
-
Personal invite tool: Invite your network and get real time alerts when guests arrive
-
Network and schedule meetings inthe event app with AI matchmaking
-
Badge scanning via app for more qualified lead
-
2 Smart Badge readers total for more lead opportunities
GoPremium
Exhibitors receive an average of 92% more leads than GoPlus.-
Online profile to post unlimited content all year
-
2 Innovation Gallery application to how off your star product
-
Logo highlighted in the online exhibitor list
-
Video header at the top of our profile
-
Enhanced visibility on the exhibitor list of the online catalogue
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Logo displayed on entrance ticket and every step of the visitor registration journey
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Logo or ad displayed in high-traffic areas at the venue
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Personal invite tool: Invite your network and get real time alerts when guests arrive
-
Network and schedule meetings inthe event app with AI matchmaking
-
Badge scanning via app for more qualified lead
-
3 Smart Badge readers total for maximum lead opportunity